Branding · Technology · 2024
PERCEPTIQ
A full branding engagement including a rebrand launch for a US-based technology company — new identity system carried across product and marketing surfaces.
Client
Perceptiq (United States)
Role
Brand identity, rebrand launch, guidelines
Timeline
2024
Scope of work
- New logo, colour and type system
- Brand guidelines document
- Rebrand launch assets across product and marketing surfaces
Outcome
A cohesive identity system rolled out across the company's product UI and marketing site, giving the team a single visual language to work from.